Tuesday, April 25, 2006

Another Note To Best Buy

I seem to be full of them.

Dear Best Buy (And you might wanna listen, too, Circuit City),

When you advertise a DVD in your weekly circular, a DVD that you're advertising for 15 dollars, when everyone else has it for 20, do you think that it might be possible to stock more than 3 copies in the entire bloody store?!?!?!

HUH???

See, this is how you piss off customers: by not thinking about them! Let's connect:

You advertise a product.

You advertise that it is a very low cost.

You advertise it at this very low cost so that people will come to your store.

You advertise that it is a very low cost so that people will come to your store and find the product.

You advertise that it is a very low cost so that people will come to your store and find the product and pay for it.

You advertise that it is a very low cost so that people will come to your store and find the product and pay for it and pay for other things as well.

This is called "marketing." If, on the other hand, you only stock three of these products, that means that only three people will come to your store, find the product, pay for it, and pay for other things as well.

All the others? They will come to your store, not find the product, not pay for it, and not pay for other things.

And they will have a worse opinion of you in the process.

Get the connections?

Gas is currently $2.85 a gallon. I'm spending this money to come buy your product.

Don't make me get my whacking stick.

Morons.

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